TBR: 16th April
This third single from the upcoming PureGrand EP, due out at the end of the year, takes a leaf from the work of 90s boy bands. With lyrics about dating in the modern world that explore how the rules have changed, this dance-pop ballad begins an important conversation. It's been years since I went on a date and with all this commotion about harassment and objectification I am not sure how to get one these days. If admiring a woman and making it known is offensive and frightening to them, how do you try to get together? I guess the time has come for women to do the asking.
This track is looking at the problem from fresh young eyes and with a fanfare of media behind it. PureGrand has been featured Nialler9's Best New Acts 2020 and on Hot Press's Hot for 2021. What began in his bedroom as a do-it-yourself music and self-promotion adventure, the photographer and visual artist put music into the equation. Since then, PureGrand has played at many top venues around Dublin and beyond. With a passion to bring real pop music back to the top, and a video that turns him into an idol, the song is eagerly awaited by the youth of the day.
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